LOS ANGELES, July 14, 2026– Tubi (www.tubitv.com), Fox Corporation’s (NASDAQ: FOXA, FOX) free streaming service, today announced that Shannon Olivas has been appointed as Head of Communications and Publicity. At Tubi, Olivas will report to Chief Marketing Officer Nicole Parlapiano and lead the global communications strategy across consumer, advertiser, product, entertainment publicity, and corporate communications. Olivas will be a core member of the marketing leadership team and a strategic advisor to the CEO and executive team.
“Shannon brings a rare combination of studio-level communications expertise and true builder instincts,” said Nicole Parlapiano, Chief Marketing Officer, Tubi. “Her proven track record of shaping brands at scale and telling stories that resonate makes her exactly the right leader to elevate Tubi’s voice as we continue our global expansion. I couldn’t be more excited to have her head up our global communications and publicity team.”
Olivas brings more than 20 years of experience building and scaling communications for some of the world’s most recognized media, entertainment, consumer, and technology brands. Before joining Tubi, Olivas advised companies and executives on strategic communications and business transformation through her independent consultancy. Prior to that, she served as Head of Corporate Communications at Cue Health, an at-home COVID testing company where she led communications through the company’s IPO, direct-to-consumer expansion, commercialization of new products and services, and other significant business milestones. Previously, Olivas held senior communications leadership roles at The Wonderful Company, Netflix, Skydance Media, The Honest Company, and DreamWorks Animation, where she helped shape high-impact business and brand narratives during periods of transformative change.
“Tubi’s growth and scale are now giving us a deeper understanding of what audiences love and a greater ability to deliver the content and experiences that turn viewers into passionate fans,” said Olivas. “I’m thrilled to join this talented team and look forward to finding new ways to break through with bigger, bolder stories about the content, creators, and culture that make Tubi unlike anywhere else in entertainment.”
Olivas joins Tubi at a time of significant business momentum and global expansion. Tubi recently reached profitability, surpassing 100 million monthly active users and one billion hours of streamed content each month. Recent milestones include the expansion of Tubi for Creators and launch of its Creatorverse Incubator with TikTok, as well as bringing major live sporting events to its growing audience, including Super Bowl LIX and the 2026 FIFA World Cup. Tubi was recently named to the TIME100 Most Influential Companies of 2026 and one of the World’s Most Innovative Companies by Fast Company, ranking as the number one video company in 2026.
About Tubi
Boldly built for fandom, Tubi is a free streaming service that entertains over 100 million monthly active users. Tubi offers the world’s largest collection of Hollywood movies and TV shows, thousands of creator-led stories and hundreds of Tubi Originals made for the most passionate fans. Headquartered in San Francisco and founded in 2014, Tubi is part of Tubi Media Group, a division of Fox Corporation.
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