WWE^® AND TUBI ANNOUNCE THE LAUNCH OF WWE EVOLVE^®

WWE EVOLVE Premieres March 5 Exclusively on Tubi

February 3, 2025 – WWE^®, part of TKO Group Holdings (NYSE: TKO), and Tubi (www.tubitv.com),  Fox Corporation’s (NASDAQ: FOXA, FOX) ad-supported streaming service, today announced the launch of WWE EVOLVE^® which will showcase in-ring action featuring rising WWE prospects as they wrestle with the dream of making it to NXT^® and, perhaps, one day to SmackDown and Raw.

WWE EVOLVE is slated to premiere March 5, 2025, at 8pm ET / 5pm PT, exclusively on Tubi, with a new episode dropping each week on Wednesdays.

“We are excited to work with our incredible partners at Tubi to showcase our young, rising talent to the WWE Universe, as they start their in-ring journey competing each week to fulfill their lifelong dream of becoming a WWE Superstar,” said WWE Senior Vice President of Talent Development Creative Shawn Michaels.

“The next generation of professional wrestling will unfold through the brand new series WWE EVOLVE on Tubi,” said Adam Lewinson, Chief Content Officer, Tubi. “Tubi offers WWE access to a broad base of young, multicultural audiences who represent a wide array of fandoms and we’re proud to partner as WWE develops the superstars of the future. To quote CCO Paul Levesque, ‘Are You Ready?’”

WWE EVOLVE will introduce viewers to the most intense and charismatic prospects recruited from college athletics and independent wrestling as they strive to build their in-ring careers and elevate their personas. WWE EVOLVE will prominently feature talent from WWE’s world-class Performance Center in Orlando, Fla., and WWE ID, a first-of-its-kind developmental program.

About WWE

WWE^® is an integrated media organization and the recognized global leader in sports entertainment. The company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family-friendly entertainment on its television programming, premium live events, digital media, and publishing platforms. WWE’s TV-PG programming can be seen in more than 1 billion households worldwide in more than 20 languages through world-class distribution partners including NBCUniversal, The CW, Sony India and Netflix. In the United States, NBCUniversal’s streaming service, Peacock, is the exclusive home to all premium live events, a variety of original programming and a massive video-on-demand library. Netflix is the exclusive home for WWE programming around the world, other than select international markets. WWE is part of TKO Group Holdings (NYSE: TKO). Additional information on WWE can be found at wwe.com and corporate.wwe.com.

About Tubi

Tubi is a global entertainment company dedicated to providing all people access to all the world’s stories. Tubi offers the largest collection of premium on-demand content, including over 275,000 movies and TV episodes and more than 300 exclusive originals. With a passionate fanbase and over 97 million monthly active users, the company is committed to putting viewers first with free, accessible entertainment. Tubi is part of Tubi Media Group, a division of Fox Corporation that oversees the company’s digital businesses.

TUBI LAUNCHES SHOPPABLE EXPERIENCE WITH SHOPSENSE AI 

Shoppable Storefronts Curated for 

TUBI RED CARPET AT SUPER BOWL LIX Live Now

FEBRUARY 3, 2025 – Tubi (www.tubitv.com), Fox Corporation’s (NASDAQ: FOXA, FOX) ad-supported streaming service, today announced a new shoppable experience—The Tubi Red Carpet Shop—in partnership with Shopsense AI. Tubi offers the world’s largest collection of movies and TV episodes, including over 300 exclusive originals, engaging fandoms with a fun and easy viewing experience, and now, Tubi viewers are able to purchase items within curated digital stores by visiting shop.tubi.tv on their smartphones.

The curated digital storefronts are inspired by the upcoming TUBI RED CARPET AT SUPER BOWL LIX. Hosted by Olivia Culpo, the TUBI RED CARPET AT SUPER BOWL LIX covers the celebrity, fashion and culture behind America’s biggest sports event live from Caesars Superdome on February 9th starting at 3:30 PM ET on Tubi. The storefronts will be live through February 9th and include essentials for your game day party, trends inspired by WAGs, audio products inspired by music from The Big Game and team apparel and fan gear. 

“Tubi’s collaboration with Shopsense AI is an important step forward in blending entertainment and commerce for brands and consumers through retail media CTV partnerships,” said Jeff Lucas, Chief Revenue Officer, Tubi. “Our commitment to delivering premium entertainment that is free and accessible, combined with an incremental audience that is incredibly passionate about our content, allows us to experiment in ways that are tangible and truly interactive. Shoppable integrations are the next frontier for ad-supported streaming services, and we look forward to continuing to explore what’s possible with Shopsense AI.”

As a free ad-supported platform where more than 95% of the viewing is on demand, Tubi has always prioritized engagement and market-leading ad tech and measurement capabilities. In the last year Tubi has announced integrations with FreeWheel, AudienceXpress and FOX’s AdRise platform, and with ad formats like Title Takeovers branded content opportunities through Tubi 360 and now shoppable digital storefronts Tubi is providing advertisers with a variety of contextual ways to get in front of the Tubi audience. 

“Television is rapidly transforming into an interactive marketing platform that can effectively influence consumer behavior from initial awareness to final purchase,” said Glenn Fishback, CEO and Co-Founder of Shopsense AI. “With this partnership, we’re bringing the power of shoppable TV to one of the biggest cultural moments of the year. This is the future of retail, where every entertainment touchpoint becomes an opportunity for brands to captivate and connect with consumers.”

Since its launch in April 2024, Shopsense AI’s Commerce OS platform has transformed the way brands and publishers connect with consumers, contributing to the $144.9 billion in annual U.S. retail sales influenced by TV. According to a recent Shopsense AI and eMarketer report, the Retail Media CTV market is projected to reach $10.44 billion by 2028, driving nearly 10% of total retail media ad spend.

About Tubi

Tubi is a global entertainment company dedicated to providing all people access to all the world’s stories. Tubi offers the largest collection of premium on-demand content, including over 275,000 movies and TV episodes and more than 300 exclusive originals. With a passionate fanbase and over 97 million monthly active users, the company is committed to putting viewers first with free, accessible entertainment. Tubi is part of Tubi Media Group, a division of Fox Corporation that oversees the company’s digital businesses.

About Shopsense AI

Shopsense AI unlocks new revenues for media companies like linear and streaming TV platforms by making their original content instantly shoppable within their own e-commerce sites and mobile apps. The patent-pending, enterprise SaaS solution allows consumers to easily find and purchase AI-curated collections of clothing, home goods, sports gear and other products inspired by what they see on their favorite shows, movies, sports events and livestream broadcasts. Offering a low-lift, no-SDK integration, the Shopsense platform allows publishers to quickly activate second-screen shopping experiences that keep their viewers within their own content and commerce ecosystem, driving revenue, engagement and loyalty. Visit Shopsense.ai to learn more.

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All titles below begin streaming for free on February 1 unless otherwise noted:

Originals

Don’t miss Tubi’s New Original Comedy Series, THE Z-SUITE, Starring Lauren Graham, Nico Santos and Madison Shamoun

Premiering on Tubi Thursday, February 6th

Tubi Original comedy series THE Z-SUITE will premiere with two episodes and new ones to follow each week

About the Series: 

Advertising maven Monica Marks (Lauren Graham, “Gilmore Girls”) and her loyal right hand executive Doug Garcia (Nico Santos, “Superstore”)  have long been at the top of the Madison Avenue world. But after a record scratch blunder, they are suddenly canceled, pushed out and replaced by the agency’s rising Gen Z employees led by social media manager, Kriska Thompson (Madison Shamoun, “The Lake”). Refusing to go quietly, Monica launches her biggest campaign yet– getting their careers back and taking down the eager team of Gen-Zers who are just getting comfortable in their new roles. May the best generation win.

Documentary

LEFT FOR DEAD (2/5):

In a decade-long journey, two families fight to find their missing loved ones and shed light on the reality of missing Black Americans nationwide.

Horror 

TAROT CURSE (2/15:

After a Tarot reading in New Orleans, a group of students are horrified to realize the cards are predicting their gruesome deaths—one by one.