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TUBI ADDS TOP-RATED FOX TITLES TO ITS FAST-GROWING LIBRARY IN CANADA

September 1, 2021

TUBI ADDS TOP-RATED FOX TITLES TO ITS FAST-GROWING LIBRARY IN CANADA

FOX Entertainment’s Free Streaming Service Debuts more than a Dozen New FOX Titles Today in Canada, Including Fan Favorites THE MASKED SINGER, THE MASKED DANCER, NAME THAT TUNE and MENTAL SAMURAI

SAN FRANCISCO, September 1, 2021 – Tubi (www.tubi.tv), a division of FOX Entertainment, today announced it has added more than a dozen popular FOX titles to its massive library in Canada. U.S. favorites will now be available on Tubi in Canada, including THE MASKED SINGER, THE MASKED DANCER, MENTAL SAMURAI, NAME THAT TUNE and ULTIMATE TAG. These new titles join other popular titles on Tubi in Canada, including recent Tubi Original “Tales of a Fifth Grade Robin Hood,” “Goodfellas,” “Letters from Iwo Jima,” “Extremely Loud & Incredibly Close” and more. A survey conducted earlier this year by Tubi’s Launch partner in Canada, Rogers Sports and Media, found that Tubi is the most popular ad-supported video on demand (AVOD) service (20%) in Canada, behind YouTube (34%), and saw a 107% year-over-year increase in total view time (TVT) from January 2020 through January 2021.

“FOX’s marquee titles launching in Canada comes at an optimal time when our Canadian audience is growing at a rapid pace,” said Adam Lewinson, Chief Content Officer, Tubi. “We’ve seen FOX content resonate with our viewers in the U.S., so we’re thrilled for our audience in Canada to now have these premium series at their fingertips.”

“Making these titles available, a number of which are produced and owned by FOX Alternative Entertainment, illustrates our strategy of combining the power of FOX with the reach of Tubi,” added Rob Wade, President of Alternative Entertainment & Specials, FOX Entertainment. “In doing so, we not only introduce these hit series to new viewers, but accrue meaningful value for the FOX brand and our content.”

In addition to specials, including “TMZ PRESENTS: Harry & Meghan: The Royals in Crisis,” “TMZ PRESENTS: Tiger King – What Really Went Down?,” “After the Mask” and “Nick Cannon’s Hit Viral Videos: Holidays 2019,” new titles now available on Tubi in Canada include:

  • THE MASKED SINGER – Hosted by Nick Cannon with a panel that includes Ken Jeong, Jenny McCarthy, Nicole Scherzinger and Robin Thicke, the Emmy Award-nominated singing competition features celebrity performers, costumed to conceal their identities, but dropping hints along the way, and competing each week as one is eliminated and unmasked.

  • THE MASKED DANCER – Hosted by comedian/actor Craig Robinson and featuring celebrity panelists Ken Jeong, Paula Abdul, Austin Green and Ashley Tisdale, THE MASKED DANCER features various celebrities competing against one another in a dance talent contest, while shrouded from head to toe in elaborate and whimsical costumes.

  • CELEBRITY WATCH PARTY – Pop culture celebrities from Tyra Banks to Sharon Osbourne and JoJo Siwa watch and candidly comment on some of the week’s best TV with their families.

  • FIRST RESPONDERS LIVE – A live in-depth look at the brave American heroes – including firefighters, police officers, EMS technicians and first responders – who put their own lives on the line as they race into danger to save others.

  • FLIRTY DANCING – Host Jenna Dewan watches as romance-seeking strangers are taught a dance that will be performed on a first date, to see if they have what it takes.

  • LABOR OF LOVE – FOX levels up dating to mating by taking viewers along on one woman’s unconventional journey toward potential love and motherhood.

  • LET’S BE REAL – Satirical puppet series covering politics and pop culture through topical sketches, celebrity cameos and remote pieces.

  • MENTAL SAMURAI – Rob Lowe hosts this mental obstacle course for the mind which tests contestants’ intelligence and mental agility

  • NAME THAT TUNE – Hosted by Jane Krakowski, music-obsessed contestants face off in this exciting game show, as they try to identify popular songs with just a few notes for generous cash prizes.

  • SPIN THE WHEEL – Executive-produced by Justin Timberlake and hosted by Dax Shepard, the high-stakes game show offers a chance to win over $20 million per episode with the spin of a massive, unpredictable 40-foot wheel that holds sums of cash prizes in its rotation.

  • ULTIMATE TAG – A high-octane physical competition based on the classic playground game of chase co-hosted by NFL superstar sibling trio J.J., T.J. and Derek Watt, competitors must vault, dodge, tumble and dive, as they make their way through several different, challenging, three-dimensional obstacle courses.

THE MASKED SINGER, THE MASKED DANCER, NAME THAT TUNE and ULTIMATE TAG (with Znak & Company) are produced by FOX Alternative Entertainment.

Tubi has more than 35,000 movies and television series from over 250 content partners, including every major studio, in addition to the largest offering of free live local and national news channels in streaming. The platform gives fans of entertainment, news and sports an easy way to discover new content that is available completely free.

Tubi is available on Android and iOS mobile devices, Amazon Echo Show, Google Nest Hub, and on OTT devices such as Amazon Fire TV, Roku, Apple TV, Chromecast, Android TV, Vizio TVs, Sony TVs, Samsung TVs, Hisense TVs, Comcast X1, Cox Contour, PlayStation 5 and Xbox Series X | S. Consumers can also watch Tubi content on the web at http://www.tubi.tv/

About Tubi
Tubi, a division of FOX Entertainment, is an ad-supported video-on-demand service with more than 35,000 movies and TV shows, 65+ local and live news channels, and 250+ entertainment partners, including content from nearly every major Hollywood studio. Tubi gives fans of films and television programs an easy way to discover new content that is available completely free.

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Press Releases

TUBI AND FOX SPORTS TEAM UP TO LAUNCH “SPORTS ON TUBI”

August 24, 2021

TUBI AND FOX SPORTS TEAM UP TO LAUNCH “SPORTS ON TUBI”

TUBI’S EXPANDING LINEAR EXPERIENCE TO FEATURE 10 LIVE STREAMING CHANNELS HEADLINED BY FOX SPORTS, NFL AND MLB

Robust Lineup of Nearly 700 Hours of FOX Sports VOD Content Features Sports’ Biggest Brands Including NFL, MLB, NASCAR, Big Ten, NHRA, PBC Boxing, PBA Bowling, Concacaf Soccer, Westminster Kennel Dog Show and More

Applebee’s® and Uber Eats are Inaugural Sponsors of “Sports on Tubi” Launch

Tubi and FOX Sports announced today the launch of “Sports on Tubi” in the U.S. – a premier streaming destination for sports. In further expanding its linear experience for viewers, Tubi will feature 10 live streaming channels for different sports, including professional football, baseball, soccer, collegiate sports from the ACC and Pac-12 Conferences, as well as nearly 700 hours of VOD content from some of sports’ biggest brands, such as NFL, MLB, NASCAR, Big Ten, Concacaf soccer, PBC boxing, PBA bowling and more. “Sports on Tubi” is rolling out across Amazon Fire TV, the Roku® platform and Android, with other platforms to follow soon.

Applebee’s® and Uber Eats have signed on as inaugural partners of “Sports on Tubi,” which now features linear content from FOX Sports, FOX Deportes, NFL, MLB, beIN SPORTS XTRA and beIN SPORTS XTRA en Español, Fubo Sports Network, Pac-12 Insider, Stadium and USA TODAY SportsWire, with ACC Digital Network and Real Madrid TV coming soon and more channels to be added next year.

Launching of the NFL Channel continues the momentum from the previously announced multi-year deal between the NFL and FOX Sports.

MLB on Tubi will feature the “MLB FastCast” daily show, as well as classic baseball games, highlights, historic World Series games, All-Star Games and milestone events from the national pastime.

“Tubi is dedicated to evolving the streaming service to offer more diverse content that we know our viewers want to see. ‘Sports on Tubi’ embraces our viewers’ passion for sports content across our vast library, and we are excited to be launching this offering with world-class brands,” said Farhad Massoudi, CEO of Tubi. “With a robust pipeline of sports news, live games and classic match-ups, the power of free has expanded for our loyal sports enthusiasts, with even more channels to launch next year.”

“In our continued effort to broaden and enhance our digital reach, FOX Sports is thrilled to partner with Tubi to launch this dynamic lineup of channels and on-demand content, featuring hundreds of hours of programming tailor-made for sports fans,” said Mark Silverman, President, National Networks, FOX Sports. “‘Sports on Tubi’ will be the leading destination for free streaming sports content, bringing audiences closer to the games they love.”

Viewers can enjoy these linear channels:

  • FOX Sports: FOX Sports is the #1 live event sports brand in the industry. Watch highlights, daily studio content and original programming here!
  • FOX Sports en Español: From FOX Deportes, the first Spanish-language sports network in the U.S., FOX Sports en Español features daily studio content, highlights and condensed games from Liga MX, PBC, MLS and much more.
  • NFL Channel: A specially curated channel for NFL fans that includes in-season, near-to-live digital content, NFL-themed tentpoles and highlights and replays of some of the most memorable matchups in NFL history, as well as other compelling library content, including past seasons of the Emmy Award-winning series “Hard Knocks.”
  • MLB: MLB on Tubi features classic baseball games, highlights and shows, including historic World Series, All-Star Games, “MLB FastCast” daily show and milestone events from the national pastime.
  • beIN SPORTS XTRA and beIN SPORTS XTRA en Español: Free 24/7 LIVE sports, news, analysis and highlights channels, including live matches from Ligue 1, Copa Libertadores, Copa Sudamericana and SüperLig, as well as the women’s racing championship, W Series, among others.
  • Pac-12 Insider: Pac-12 Insider is your home for free sports from the Conference of Champions! Watch up to 100 live events, classic games and behind-the-scenes stories that showcase the heart and soul of Pac-12 student-athletes, coaches and legends.
  • Stadium: Stadium is the original multi-platform sports network, featuring exclusive live and on-demand games, original programming and daily studio shows.
  • USA TODAY SportsWire: Sports fanatics who hate to miss a game should look no further than USA TODAY SportsWire, which breaks down the most noteworthy plays and trending news in sports.
  • Fubo Sports Network: Fubo Sports Network is the live TV network featuring sports stories on and off the field. Watch live games, original shows, your favorite sports movies and more. All free.
  • ACC Digital Network: Coming soon to Tubi, the ACC Digital Network (ACCDN) is the official home for all the best highlights, game re-airs, originals, condensed games and daily coverage of the ACC.
  • Real Madrid TV: Coming soon to Tubi is a free digital television channel, Real Madrid TV, dedicated to one of the most recognized brands in world sport. The channel will provide viewers one-of-a-kind access to matches, showing 2-3 matches per week during the season of Real Madrid’s La Liga games, as well as their UEFA Champions League and Cup tournaments. In addition, the channel will air classic programing, exclusive club insight, breaking news and more.

Additional “Sports on Tubi” content will include FOX Sports Films’ Emmy-nominated “Magnify” documentary series; the NASCAR and MLB archive documentaries, produced and curated by FOX Sports Films; the “100,000 Cameras” franchise; “Unrivaled: Earnhardt vs Gordon”; “NASCAR Race Classics”; epic MLB World Series games; event replays for NHRA races; PBA Bowling; PBC Boxing; Bassmaster fishing; Big Ten, Pac-12, Big 12 and Big East content; PokerStars; and Concacaf Champions League match-ups, which will expand to include the Concacaf Gold Cup and Conmebol Copa America; as well as the Westminster Kennel Club Dog Show, presented by Purina Pro Plan, and the Masters Agility Championship at Westminster.

This fall, Tubi will launch more than 140 hours of all-new content, including Tubi Original Documentaries from FOX Alternative Entertainment; animated titles from FOX Entertainment’s Emmy Award-winning animation studio, Bento Box Entertainment; and premium independent-minded titles across the Black Cinema, thriller, horror, sci-fi, romance and Western genres.

Tubi has more than 35,000 movies and television series from over 250 content partners, including every major studio, in addition to the largest offering of free live local and national news channels in streaming. The platform gives fans of entertainment, news and sports an easy way to discover new content that is available completely free.

Tubi is available on Android and iOS mobile devices, Amazon Echo Show, Google Nest Hub, and on OTT devices such as Amazon Fire TV, Roku, Apple TV, Chromecast, Android TV, Vizio TVs, Sony TVs, Samsung TVs, Hisense TVs, Comcast X1, Cox Contour, PlayStation 5 and Xbox Series X | S. Consumers can also watch Tubi content on the web at http://www.tubi.tv/

About Tubi
Tubi, a division of FOX Entertainment, is an ad-supported video-on-demand service with over 35,000 movies and TV shows, 65+ local and live news channels, and 250+ entertainment partners including content from nearly every major Hollywood studio. Tubi gives fans of films and television programs an easy way to discover new content that is available completely free.

About FOX Sports
FOX Sports is the umbrella entity representing FOX Corporation’s wide array of multi-platform US-based sports assets. Built with brands capable of reaching more than 100 million viewers in a single weekend, the business has ownership and interests in linear television networks, digital and mobile programming, broadband platforms, multiple web sites, joint-venture businesses and several licensing relationships. FOX Sports includes the sports television arm of the FOX Network; FS1, FS2, FOX Soccer Plus and FOX Deportes. FOX Sports’ digital properties include FOXSports.com and the FOX Sports App, which provides live streaming video of FOX Sports content, instant scores, stats and alerts to iOS and Android devices. Additionally, FOX Sports and social broadcasting platform Caffeine jointly own Caffeine Studios which creates exclusive eSports, sports and live entertainment content. Also included in FOX Sports’ portfolio are FOX’s interests in joint-venture business Big Ten Network, a licensing and commercial relationship with The Stars Group that created the FOX Bet sports betting platform and the FOX Bet Super 6 free-to-play game, as well as a licensing agreement that established the FOX Sports Radio Network.

Roku is a registered trademark of Roku, Inc. in the U.S. and in other countries. Trade names, trademarks and service marks of other companies appearing in this press release are the property of their respective holders.

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Contacts:

Alex Gillespie
FOX
Alexandra.Gillespie@fox.com
917-691-3031

Wendy Luckenbill
FOX Sports
wendy.luckenbill@foxsports.net
818-317-4313

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Tubi In The News

‘Sports On Tubi’ Streaming Hub To Feature 10 Live Channels, 700 On-Demand Hours

Deadline

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Tubi In The News

Tubi Usage Doubles, Upfront Commitments Triple as Fox Nurtures AVOD Growth

August 4, 2021

Adweek 

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Press Releases

TUBI ENTERS EXCLUSIVE CONTENT DEAL WITH STXfilms

July 29, 2021

TUBI ENTERS EXCLUSIVE CONTENT DEAL WITH STXfilms

FOX Entertainment’s free streaming service will have an exclusive AVOD window to such popular titles as “Den of Thieves,” “I Feel Pretty,” “Peppermint,” “Songbird,” “The Edge of Seventeen,” and “Desierto,” among several others

World Premiere of Adventure documentary “Into the Lost Desert” will debut exclusively on Tubi on Sunday, August 1

SAN FRANCISCO, July 29, 2021 – Tubi (www.tubi.tv), a division of FOX Entertainment, today announced it has entered an exclusive content deal with next-generation film studio STXfilms, adding to Tubi’s fast-growing library of more than 30,000 titles. Tubi will have an exclusive free streaming window to such fan favorites as “I Feel Pretty” starring Amy Schumer, the critically acclaimed coming-of-age film “The Edge of Seventeen,” starring Hailee Steinfeld and Woody Harrelson, kids and family movie “UglyDolls,” “Peppermint,” starring Jennifer Garner, and the action heist thriller “Den of Thieves,” featuring Gerard Butler and 50 Cent, among many other new titles coming to the platform.

Additionally, beginning August 1, Tubi will become the exclusive AVOD home to the adventure documentary “Into the Lost Desert,” which follows extreme desert explorer Max Calderan as he crosses the Rub’ al Khali on foot.  This Tubi World Premiere Exclusive from Empty Quarter Studios, executive producer Billy Sprague and director Christopher Cassel, will chronicle an expedition unlike any other, as Calderan braves extreme heat (averaging 117 degrees Fahrenheit), shifting sand dunes towering up to 1000 feet, poisonous snakes, spiders, scorpions, and any number of life-threatening challenges.

“Home to critically acclaimed films and audience favorites, STXfilms is a perfect partner to help us bring this multifaceted slate to our viewers,” said Adam Lewinson, Chief Content Officer, Tubi. “Viewers will soon enjoy a strong lineup of talent-driven cinematic storytelling, with many titles exclusively free on Tubi.”

“We’re thrilled to be partnering with Tubi to bring our movies to their growing audience,” said David Spiegelman, President of Domestic TV, Digital Distribution & Home Entertainment Sales, STX Entertainment. “Bringing these films to Tubi audiences is an important addition to our release strategy and we are elated to have the opportunity to expand and enhance the ancillary lives of these crowd-pleasing films.”

Tubi’s deal with STXfilms brings several additional titles to FOX Entertainment’s free streaming service, including “Desierto,” starring Gael Garcia Bernal;  “Free State of Jones,” starring Matthew McConaughey, Gugu Mbatha-Raw and Mahershala Ali; “Songbird,” produced by Michael Bay; “Hardcore Henry”; “Me You Madness”; “Mile 22,” starring Mark Wahlberg; “Secret in Their Eyes,” starring  Chiwetel Ejiofor, Nicole Kidman and Julia Roberts; “The Boy”; “The Bye Bye Man”; “The Gift”; and “The Happytime Murders,” starring Melissa McCarthy.

Tubi has more than 30,000 movies and television series from more than 250 content partners, including every major studio, in addition to the largest offering of free live local and national news channels in streaming. The platform gives fans of entertainment, news and sports an easy way to discover new content that is available completely free.

Tubi is available on Android and iOS mobile devices, Amazon Echo Show, Google Nest Hub Max, Comcast Xfinity X1, Cox Contour, and on OTT devices such as Amazon Fire TV, Vizio TVs, Sony TVs, Samsung TVs, Roku, Apple TV, Chromecast, Android TV, PlayStation 5, Xbox Series X | S, and soon on Hisense TVs globally. Consumers can also watch Tubi content on the web at http://www.tubi.tv/

About Tubi
Tubi, a division of FOX Entertainment, is an ad-supported video-on-demand service with over 30,000 movies and TV shows, 65+ local and live news channels, and 250+ entertainment partners including content from nearly every major Hollywood studio. Tubi gives fans of films and television programs an easy way to discover new content that is available completely free.

About STXfilms
STXfilms, a division of Eros STX Global Corporation, is a next-generation film studio that produces, acquires, distributes, and markets motion pictures at scale. From blockbusters like Greenland, Hustlers, Bad Moms, and The Upside to hits like The Gentlemen, Molly’s Game, and The Gift, STXfilms produces star-driven films for a global audience. In just 5 short years, its slate of films has already grossed over $1.8b in global theatrical box office. With a wide range of partners including Universal Pictures Home Entertainment and Showtime (which handle the physical and premium television releases of STXfilms content, respectively), the studio is a fast-growing, industry powerhouse. Upcoming films include Queenpins starring Kristen Bell, Kirby Howell-Baptiste, Paul Walter Hauser, and Vince Vaughn,  a new action-comedy film directed by Guy Ritchie and starring Jason Statham, Hugh Grant, Aubrey Plaza, and Josh Hartnett, The Marsh King’s Daughter directed by Neil Burger and starring Daisy Ridley and Ben Mendelsohn, American Sole starring Pete Davidson, O’Shea Jackson Jr., Camila Mendes, Offset, and Bad Bunny, The Godmother starring Jennifer Lopez, Universe’s Most Wanted starring Dave Bautista, Muscle starring Vin Diesel and directed by F. Gary Gray, National Champions starring Stephan James and J.K. Simmons, Violence of Action starring Chris Pine, and Greenland: Migration, the sequel to the global hit starring Gerard Butler and Morena Baccarin.

Follow STXfilms for more film content: Twitter (@STXfilms), Instagram (@STXfilms), Facebook (/STXfilms), and YouTube (/STXfilms)

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Tubi In The News

Tubi to Bring TikTok Back to the 1990s, 2000s

June 28, 2021

Adweek

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Press Releases

TUBI PARTNERS WITH TIKTOK IN FIRST-EVER LIVE LONG-FORM NOSTALGIA REUNION ON TIKTOK, ON WEDNESDAY, JUNE 30

June 24, 2021

TUBI PARTNERS WITH TIKTOK IN FIRST-EVER LIVE LONG-FORM NOSTALGIA REUNION ON TIKTOK, ON WEDNESDAY, JUNE 30

SPECIAL BRINGS TOGETHER ICONIC STARS FROM THE ‘90s & ‘00s ON TIKTOK, INCLUDING PARIS HILTON, MARLON WAYANS, FRAN DRESCHER, JOEY LAWRENCE, LACEY CHABERT, PLUS MORE… 

Innovative Partnership Brings Together Talent from the Nostalgic Titles on Tubi, as well as the Top TikTok Creators, including host Brittany Broski, and Appearances by Suede Brooks, Zach Lugo, Chunkysdead, Tre Clements, Wisdom Kaye and Rodney Lee

Tubi, FOX’s free streaming service, today announced it will debut the first-ever live US reunion special on Wednesday, June 30 (8:00 PM ET/5:00 PM PT) on TikTok, the leading destination for short-form mobile video.  Hosted by TikTok creator Brittany Broski, the hour-long live trivia and challenge event will bring together fan favorite ‘90s and ‘00s shows and stars, featuring appearances by Marlon Wayans (“White Chicks”), Paris Hilton (“The Simple Life”), Fran Drescher (“The Nanny”), Joey Lawrence (“Hit List”) and Lacey Chabert (“Party of Five”). The special will highlight Tubi’s vast offering of beloved nostalgic titles, including “Dawson’s Creek,” “The Nanny,” “Friday Night Lights” and “Degrassi: The Next Generation.” Leading up to the partnership’s live event, Tubi is launching a series of brand-new nostalgic videos on TikTok featuring Wayans, Drescher, Hilton, Lawrence, and James Van Der Beek (“Dawson’s Creek”). Creators from the TikTok community will also be joining the festivities, including Suede Brooks, Zach Lugo, Chunkysdead, Tre Clements, Wisdom Kaye and Rodney Lee.

“Tubi and TikTok, two powerful destinations for younger audiences to discover nostalgic content, make this innovative partnership a perfect home for our live event,” said Natalie Bastian, Vice President of Marketing, Tubi. “We’ve seen a direct correlation between titles that trend on TikTok and the growth of those titles on Tubi, which serves as the prime viewing platform for TikTok users.”

Tubi is rolling out pre-reunion nostalgia videos featuring fun and engaging content, ranging from TV celebrities reacting to their “favorite kisses” and “clapbacks” to “recreating their TV looks from yesteryear.” TikTok users will be prompted to participate in two hashtag challenges: #AsSceneOnTubi that highlights well-known one liners from popular Tubi titles; and #TubiTaughtMe that will encourage enthusiasts to recreate nostalgic looks from their favorite Tubi titles. Select user-generated content from these challenge videos will be featured in the live reunion special. From acting challenges with Marlon Wayans to a retro runway show where Paris Hilton sits front row, the live streaming special is jam-packed with programming geared towards the TikTok audience.

Tubi has more than 30,000 movies and television series from over 250 content partners, including every major studio, in addition to the largest number of live local and national news channels. The platform gives fans of entertainment, news and sports an easy way to discover new content that is available completely free.

Tubi is available on Android and iOS mobile devices, Amazon Echo Show, Google Nest Hub Max, Comcast Xfinity X1, Cox Contour, and on OTT devices such as Amazon Fire TV, Vizio TVs, Sony TVs, Samsung TVs, Roku, Apple TV, Chromecast, Android TV, PlayStation 5, Xbox Series X | S, and soon on Hisense TVs globally. Consumers can also watch Tubi content on the web at http://www.tubi.tv/. Join the conversation using #TubiTaughtMe on Twitter, Facebook, Instagram and TikTok.

About Tubi
Headquartered in San Francisco, Tubi (www.tubi.tv), a division of FOX Entertainment, is an ad-supported video on demand (AVOD) service with movies and television shows from nearly every major Hollywood studio. Tubi gives fans of films and television programs an easy way to discover new content that is available completely free. The service is currently available in the US, Canada, Australia, and Mexico.

About TikTok
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Toronto, Berlin, Dubai, Singapore, Jakarta, Seoul, and Tokyo.

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Contacts:

Aly Sands
FOX
Aly.Sands@fox.com 

Alex Gillespie
FOX
Alexandra.Gillespie@fox.com

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Press Releases

TUBI SUPPORTS UNIFIED ID 2.0 INITIATIVE

June 22, 2021

TUBI SUPPORTS UNIFIED ID 2.0 INITIATIVE

FOX Entertainment’s streaming service is the first CTV publisher to implement Unified ID 2.0 to solve for the future of identity 

SAN FRANCISCO, June 22, 2021 – Tubi (www.tubi.tv), a division of FOX Entertainment, today announced it will be the first CTV publisher to implement Unified ID 2.0, the new industry-wide approach to internet identity that preserves the value of relevant advertising across digital ecosystems. Unified ID 2.0 is an upgraded alternative to third-party cookies and serves as a connective tissue in cookie-less environments, such as CTV apps. Initially developed by The Trade Desk, Unified ID 2.0 represents an ID solution that is interoperable and aims to address consumers’ desire for more transparency and control. Prebid.org has agreed to serve as an independent operator for Unified ID 2.0 later this year.

Tubi joins a growing list of industry leaders that are supporting Unified ID 2.0 as a pioneer identity solution. Tubi’s support expands the footprint of Unified ID 2.0 on the largest screen in the room, as well as all the devices where consumers enjoy premium TV content. As advertisers look for ways to target the right audiences, Unified ID 2.0 helps to solve for addressability while making advertising relevant to consumers. This new integration is the latest initiative from the FOX portfolio in bringing data-driven solutions to the forefront for advertisers.

“As a proudly ad-supported streaming platform, addressability has always been important functionality for Tubi,” said Mark Rotblat, Chief Revenue Officer, Tubi. “Our ability to reach audiences at scale across an increasingly fragmented ecosystem is enhanced by our integration with Unified ID 2.0. And as the first CTV publisher to implement Unified ID 2.0 in the market with this capability, we provide brands a means for more scale to the audiences they want to reach across platforms, higher-quality measurement, and ultimately, a path towards better outcomes.”

“By coming together with media leaders like Tubi to address the future of identity, we’re improving the digital advertising experience across all digital media,” said Tim Sims, Chief Revenue Officer, The Trade Desk. “Unified ID 2.0 is a collaboration among everyone within the advertising ecosystem to pioneer an interoperable, soon-to-be open-source ID solution that helps advertisers connect with audiences, while keeping consumer control and privacy in mind. With Tubi actively sending Unified ID 2.0’s into the bidstream, we can further enhance the once- in-a-generation experience happening in CTV.”

Tubi has more than 30,000 movies and television shows from over 250 content partners, including every major studio. The service gives fans of any type of movie or TV show an easy way to discover new content that is available completely free. This Fall, Tubi will continue to give audiences more of what they love with 140+ hours of original content designed with users in mind, spanning exclusive documentaries from FOX Alternative Entertainment, animated titles from Emmy-award winning Bento Box Entertainment, and premium independent-minded titles across the Black Cinema, thriller, horror, sci-fi, romance and western genres. This premium programming fueled by content intelligence and coupled with 1:1 addressability gives brands optimal value at scale.

Tubi is available on Android and iOS mobile devices, Amazon Echo Show, Google Nest Hub Max, Comcast Xfinity X1, Cox Contour, and on OTT devices such as Amazon Fire TV, Vizio TVs, Sony TVs, Samsung TVs, Roku, Apple TV, Chromecast, Android TV, PlayStation 5, Xbox Series X | S, and soon on Hisense TVs globally. Consumers can also watch Tubi content on the web at http://www.tubi.tv/.

About Tubi
Headquartered in San Francisco, Tubi (www.tubi.tv), a division of FOX Entertainment, is an ad-supported video on demand (AVOD) service with movies and television shows from nearly every major Hollywood studio. Tubi gives fans of films and television programs an easy way to discover new content that is available completely free. The service is currently available in the US, Canada, Australia, and Mexico.

About Unified ID 2.0
Unified ID 2.0 is a next-generation identity solution that is a soon-to-be open-source digital framework. With initial development led by The Trade Desk, Unified ID 2.0 is the result of a broad collaboration of publishers, buyers and technology providers across the industry. It serves as an alternative to third-party cookies that aims to improve consumer transparency, privacy and control, while preserving the value exchange of relevant advertising across channels and devices.

Prebid.org, the independent organization designed to ensure and promote fair and transparent marketplaces across the industry, has agreed to serve as operator of Unified ID 2.0. Prebid will begin this role in the second half of this year.

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Contact:

Morgan Albrecht
Tubi
malbrecht@tubi.tv

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Press Releases

TUBI SIGNS EXCLUSIVE CONTENT DEAL WITH ACADEMY AWARD-WINNING INDEPENDENT THEATRICAL DISTRIBUTOR COHEN MEDIA GROUP

June 3, 2021

TUBI SIGNS EXCLUSIVE CONTENT DEAL WITH ACADEMY AWARD-WINNING INDEPENDENT
THEATRICAL DISTRIBUTOR COHEN MEDIA GROUP

FOX Entertainment’s free streaming service will be the AVOD home to over 80 titles debuting throughout June

SAN FRANCISCO, June 3 2021 – Tubi (www.tubi.tv), a division of FOX Entertainment, today announced it has entered a content deal with Cohen Media Group, adding more than 80 titles from the Academy Award-winning distributor exclusively for AVOD. Tubi will be the exclusive free streaming home to such award-winning titles as James Ivory’s Howards End, starring Anthony Hopkins, Emma Thompson, Vanessa Redgrave and Helena Bonham Carter; Julie Dash’s modern classic Daughters Of The Dust; Agnès Varda and JR’s collaboration Faces Places; and Deniz Gamze Ergüven’s acclaimed Mustang. Tubi viewers can currently enjoy such premium Cohen Media Group titles as Maurice, starring Hugh Grant; Farewell My Queen, starring Diane Kruger and Léa Seydoux; and François Ozon’s Double Lover and The New Girlfriend, with the entire slate rolling out throughout the month of June.

“Tubi has always been a destination for premium independent-minded content and we are proud to be the exclusive AVOD home to this beloved slate of award-winning titles,” said Adam Lewinson, Chief Content Officer, Tubi. “Our collaboration with Cohen Media makes available some of the most compelling storytelling in contemporary and classic cinema free to our viewers.”

“We are thrilled to partner with Tubi as the first AVOD destination for a selection from our catalogue. Their recognition of the prestigious quality of the Cohen Media Group content is confirmation that we are in the right hands,” said Cohen Media Group Senior Vice President, Robert Aaronson.

Tubi will be home to a wide array of award-winning independent, foreign and arthouse films that includes such drama titles as: 3 Hearts, Blancanieves, Breathe In, Capital, Chinese Puzzle, Churchill, Come What May, Confession of a Child of the Century, Corridor of Mirrors, Daughter of the Nile, Daughters of the Dust, Delicacy, Diary of a Chambermaid, Farewell, My Queen, Gauguin: Voyage to Tahiti, Going Away, Heal the Living, Heat and Dust, Howards End, In the House, In the Name of My Daughter, Jigsaw, Joan the Maid, Just Like a Woman, Les Cowboys, Marguerite, Maurice, Mustang, Oranges and Sunshine, Outside the Law, Padre Padrone, Pandora and the Flying Dutchman, Quartet, Rams, Rodin, Standing Tall, The Aspern Papers, The Attack, The Beautiful Troublemaker, The Bostonians, The Europeans, The Insult, The Lady, The Liberator, The New Girlfriend, The Night of the Shooting Stars, The Official Story, The Other Son, The People vs. Fritz Bauer, The Prey, The Return of Martin Guerre, Timbuktu, Tristana, Two Men in Town, and You Will Be My Son.

Comedy titles coming to Tubi include A Fish in the Bathtub, Between the Lines, Dancing with Crime, Get Out Your Handkerchiefs, Godard Mon Amour, It Happened Tomorrow, May in the Summer, My Old Lady, Peppermint Soda, That Man From Rio, The Chef, and The Old Dark House. Thriller titles include Cast a Dark Shadow, Dementia, Double Lover, Jet Storm, Lured, Sudden Fear, Swerve, The Awakening, The Last Diamond, The Last Passenger, and Wanted for Murder. Tubi will also be home to such documentaries as Chasing Madoff, Faces Places, Hitchcock/Truffaut, Shoah: Four Sisters, The Great Buster, and The Last of the Unjust.

Tubi has more than 30,000 movies and television series from more than 250 content partners, including every major studio, in addition to the largest live local and national news channels. The platform gives fans of entertainment, news and sports an easy way to discover new content that is available completely free.

Tubi is available on Android and iOS mobile devices, Amazon Echo Show, Google Nest Hub Max, Comcast Xfinity X1, Cox Contour, and on OTT devices such as Amazon Fire TV, Vizio TVs, Sony TVs, Samsung TVs, Roku, Apple TV, Chromecast, Android TV, PlayStation 5, Xbox Series X | S, and soon on Hisense TVs globally. Consumers can also watch Tubi content on the web at http://www.tubi.tv/.

About Tubi
Headquartered in San Francisco, Tubi (www.tubi.tv), a division of FOX Entertainment, is an ad-supported video on demand (AVOD) service with movies and television shows from nearly every major Hollywood studio. Tubi gives fans of films and television programs an easy way to discover new content that is available completely free. The service is currently available in the US, Canada, Australia, and Mexico.

About Cohen Media Group
Formed in 2008 by Charles S. Cohen, an executive producer of Frozen River which garnered two Academy Award nominations, the Cohen Media Group (CMG) is an Academy Award-winning independent theatrical distribution and production company, releasing the world’s best in contemporary and classic cinema. Cohen Media Group distributes select films throughout North America, allowing the CMG team to devote their best efforts towards each film’s fullest potential.

In addition to a dedication to high-quality new releases, Cohen Media Group also restores classic films under the label, CohenFilm Collection. The restorations, which include the Merchant Ivory collection and the Buster Keaton catalogue, are re-released theatrically in pristine transfers and presentations. With a strong dedication to quality movies and a talented support team of experienced professionals, Cohen Media Group looks forward to a long future as part of the film industry’s distinguished horizon.

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Contact:

Morgan Albrecht
Tubi
malbrecht@tubi.tv

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Press Releases

FOX ENTERTAINMENT’S TUBI AND ROGERS SPORTS & MEDIA RELEASE IN-DEPTH LOOK AT THE RISE OF CANADIAN STREAMING VIDEO CONSUMPTION IN NEW REPORT, FULL STREAM AHEAD

May 27, 2021

FOX ENTERTAINMENT’S TUBI AND ROGERS SPORTS & MEDIA RELEASE IN-DEPTH LOOK AT THE RISE OF
CANADIAN STREAMING VIDEO CONSUMPTION IN NEW REPORT, FULL STREAM AHEAD

54% of streamers in Canada say their viewing has increased over the past year, with their daily average streaming consumption increasing by 2.4 hours daily

Tubi saw a 107% year-over-year increase in total view time (TVT) in Canada from January 2020 – January 2021

SAN FRANCISCO, May 27, 2021 – Tubi (www.tubi.tv), a division of FOX Entertainment, and Rogers Sports & Media, today released a new report entitled Full Stream Ahead, providing insights around the rise of streaming video consumption in Canada and capturing the increase that streaming offers to linear TV ad spend. The report examines how these changes affect advertisers, agencies, content creators and distributors as they look to forge effective campaigns in the post-COVID landscape. Full Stream Ahead found that 54% of Canadians streamed more over the past year, with Adults 18-34 citing the most significant change. Additionally, Canadian streamers’ average daily streaming consumption has increased by 2.4 hours per day. In Canada, Tubi is the most popular ad-supported video on demand (AVOD) service (20%) behind YouTube (34%) and saw a 107% year-over-year increase in total view time (TVT) from January 2020 through January 2021.

Full Stream Ahead informs brands that now more than ever, streaming video consumption will become second nature to today’s younger demographic, and AVOD offers a vital opportunity for advertisers to reach them,” said Natalie Bastian, Vice President of Marketing, Tubi. “Having a streaming media strategy to complement linear TV investments will not only optimize reach but future-proof campaigns.”

Full Stream Ahead also found that viewers on AVOD services consumed an additional 30 minutes of content daily compared to subscription video consumers. Furthermore, two-thirds of streamers say their consumption will not decrease once pandemic restrictions loosen.

“In partnership with Tubi, streaming has grown exponentially over the last two years, and as we continue to grow our sports, news and entertainment properties, Rogers Sports & Media is a must buy in this fragmented marketplace,” said Al Dark, Senior Vice President & Chief Revenue Officer, Rogers Sports & Media.

With the rise of overall content consumption, brands and agencies have an opportunity to reach complementary and incremental streaming audiences across premium brand safe content. 85% of Tubi users in Canada have an SVOD subscription and Tubi users spend on average four hours daily streaming content.

The findings from Full Stream Ahead were unveiled at today’s #FullStreamAhead live event, which also featured an interactive panel discussion with Julie Adam, SVP, News & Entertainment, Rogers Sports & Media; Mark Rotblat, Chief Revenue Officer, Tubi; Stuart Garvie, CEO, Group M; Michela Di Mondo, SVP, Sales & Distribution, FremantleMedia, and Stephen McArdle, Chief Administrative Officer, and SVP of Digital Media and Strategic Planning, NHL.

About Tubi
Headquartered in San Francisco, Tubi (www.tubi.tv), a division of FOX Entertainment, is an ad-supported video on demand (AVOD) service with movies and television shows from every major Hollywood studio. Tubi gives fans of films and television programs an easy way to discover new content that is available completely free. The service is currently available in the US, Canada, Australia, and Mexico.

Research Methodology
In partnership with the free ad-supported streamer, Tubi, Rogers Sports & Media (RSM) commissioned this study through MARU/Matchbox using their Voice Canada panel. It was an online survey conducted April 16-19th, 2021 to a sample size of n=2150. The sample was representative of the Canadian population of A18+.

To further explore Streaming audience behaviors, Tubi analyzed a number of first party and third- party data sources also included in this report.

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Contact:

Morgan Albrecht
Tubi
malbrecht@tubi.tv

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