TUBI ANNOUNCES RECORD MONTHLY ACTIVE USERS AND TOTAL VIEW TIME IN 2020
Monthly Active Users (MAU) grew to 33 million in August – an increase of 65% year-over-year
Surpassed 200 million hours of Total View Time (TVT) in April, and TVT has been above 200 million hours each month since – averaging 104% increase year-over-year
International TVT also saw record increases year-over-year: 95% in Canada, 242% in Australia, and 9x increase in Mexico since launch in June 2020
SAN FRANCISCO, September 16, 2020 – Tubi (www.tubi.tv), a division of FOX Entertainment, today announced record Monthly Active Users (MAU) and Total View Time (TVT) in 2020. In August, Tubi’s MAU reached 33 million – a new milestone and increase of 65% year-over-year. In addition, TVT surpassed 200 million hours streamed in April – and has been above 200 million hours each month since – with an average increase of 104% year-over-year.
Internationally, Tubi saw record increases in all countries it operates. Year-over-year TVT rose by 95% in Canada, and 242% in Australia. The company launched operations in Mexico this past June and has seen 9x growth.
“Tubi’s surge in viewership is a testament to 2020 becoming the year of AVOD,” said Farhad Massoudi,” CEO of Tubi. “As we further grow our offering and capitalize on our partnership across FOX’s IP, we continue to develop a unique value proposition for many of today’s households seeking cost-free premium entertainment.”
Tubi is available on Android and iOS mobile devices, Amazon Echo Show, Google Nest Hub Max, Comcast Xfinity X1, Cox Contour, and on OTT devices such as Amazon Fire TV, Vizio TVs, Sony TVs, Samsung TVs, Roku, Apple TV, Chromecast, Android TV, Xbox One, and PlayStation 4, and Hisense TVs. Consumers can also watch Tubi content on the web at http://www.tubi.tv/
Headquartered in San Francisco, Tubi (www.tubi.tv), a division of FOX Entertainment, is an ad-supported video on demand (AVOD) service with movies and television shows from nearly every major Hollywood studio. Tubi gives fans of films and television programs an easy way to discover new content that is available completely free. The service is currently available in the US, Canada, Australia, and Mexico.
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The Lippin Group for Tubi
 MAU was computed using the number of unique devices that interacted with the Tubi app. This figure does not include any co-viewing or other calculations. In addition, MAU and TVT are based on interactions with only Tubi branded applications and does not include embedded players or clips.