Tubi Invites Viewers to Find Their Rabbit Hole on Apple Vision Pro
Immerse Yourself in the World’s Largest Content Library
SAN FRANCISCO, July 29, 2024 – Tubi (www.tubitv.com), Fox Corporation’s (NASDAQ: FOXA, FOX) ad-supported streaming service, announced that the most watched free TV and movie streaming service in the U.S. is now available for Apple Vision Pro owners in Australia, Canada and the U.S. for free. Tubi offers viewers access to over 250,000 movies and TV episodes and a personalization experience that leverages machine learning and AI models to create fandoms and rabbit holes that they can get lost in.
“Our mission is to ensure all people have access to all the world’s stories,” said Mike Bidgoli, Chief Product and Technology Officer at Tubi. “We want to be wherever our viewers want us to be and deliver delight and personalized content to them in every touchpoint. That’s why we’re launching on Apple Vision Pro and remain focused on developing engaging experiences across the 30+ devices we support.”
The Tubi Vision Pro experience will offer entertainment lovers access to the world’s largest content library, including genres and subgenres like UFO documentaries, Bollywood and gangster movies, upcoming Tubi Originals Wynonna Earp: Vengeance, Sidelined: The QB and Me and Z-Suite as well as recent hits Boarders and Bloodline Killer, all in a more immersive experience. The app will include features core to the Tubi experience including an on demand library where registered users who engage by liking or disliking what they watch will have a more personalized experience over time. Viewers can save content to watch later on My Stuff and have an ability to browse curated lists and search for content on the device.
Tubi is 100% free with a low ad load and is ubiquitously available. Apple’s Vision Pro joins a roster of 32 devices from connected TVs to mobile, web, in car entertainment and more. Device owners can download Tubi in the App Store on their Vision Pro starting today.
Earlier this month Tubi reached an all-time high of 2% of total TV view time, growing share in the Nielsen Gauge faster than any other streamer. Reaching nearly 80 million monthly active users. Tubi has seen 54% Y/Y growth in A18-49 and 54% growth with Latine, Asian, Black/AA, LGBT audiences, according to the MRI Simmons’ March 2024 Cord Evolution Study.
About Tubi
Tubi is the most watched free TV and movie streaming service in the U.S., dedicated to providing all people access to all the world’s stories. The company engages diverse audiences through a personalized experience and the world’s largest content library of over 250,000 movies and TV episodes, a growing collection of exclusive originals and over 250 live channels. Tubi is part of the Tubi Media Group, a division of Fox Corporation that oversees the company’s digital businesses.
Media Contact:
Dana Balch
Director of Consumer Communications
dbalch@tubi.tv
